Privacy policy

✅ Privacy Policy

Last updated: November 12, 2025

Gummy Locas (“we”, “us”, “our”) operates this website and online store in order to provide you with products and related services (the “Services”). We are powered by Shopify, which enables us to provide and improve the Services.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you access or use the Services or interact with us.
If this Privacy Policy conflicts with our Terms of Service, this Privacy Policy governs with respect to the handling of personal information.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect

“Personal information” means information that identifies or can reasonably be linked to an individual. It does not include de-identified or aggregated data.

We may collect the following categories of personal information:

A. Contact Information

Name, email address, billing address, shipping address, and phone number.

B. Payment & Financial Information

Payment card details, transaction information, billing information, and payment confirmations.
(We do not store full credit card numbers. Shopify securely processes all payments.)

C. Account Information

Username, password, preferences, and account settings.

D. Transaction & Order Information

Items viewed, added to cart, wishlist activity, order history, returns, exchanges, and cancellations.

E. Device & Technical Information

IP address, browser type, device identifiers, operating system, network data, and cookie identifiers.

F. Usage Information

Activity on the website, browsing behavior, session data, clicks, and interactions with pages.

G. Communications

Any information you share when contacting customer support or communicating with us.

2. How We Collect Personal Information

We collect personal information from:

  • Direct interactions: account creation, checkout, email contact, SMS opt-in, returns, or customer support.

  • Automatic collection: cookies, pixels, browser activity, device data.

  • Service providers: such as Shopify, payment processors, analytics tools, and shipping partners.

  • Marketing partners: advertising networks, Meta/Google tracking data.

  • Third-party integrations: when you choose to log in or connect via social media or apps.

3. How We Use Your Personal Information

A. To Provide and Improve the Services

Including processing orders, shipping, returns, account creation, product recommendations, and store functionality.

B. Marketing and Advertising

We may use your data to send promotions by email/SMS (only with your consent), and to show personalized ads through third-party platforms (e.g., Meta, Google).

C. Security and Fraud Prevention

Including account authentication, order verification, fraud analysis, and protection of our Services.

D. Customer Support

Responding to your messages, resolving issues, and improving customer experience.

E. Legal Compliance

To comply with obligations, resolve disputes, enforce our policies, and respond to legal requests.

4. How We Disclose Personal Information

We may disclose your information to:

A. Service Providers

Including Shopify, payment processors, hosting providers, analytics partners, marketing tools, and shipping carriers.

B. Advertising & Marketing Partners

For ad personalization (according to their own privacy rules).
Depending on your location, you may opt-out of sharing for targeted advertising.

C. Third Parties With Your Consent

For example: shipping integrations, review platforms, or social login features.

D. Corporate Affiliates

Within our business structure, if applicable.

E. Legal Situations

When required by law, to enforce our policies, or protect ourselves and our users.

F. Business Transactions

Such as mergers, acquisitions, restructuring, or bankruptcy.

5. Relationship with Shopify

Our store is hosted by Shopify. Shopify collects and processes certain personal information to provide and improve the platform.

Shopify may use your data for:

  • Fraud prevention

  • Technical operations

  • Analytics

  • Advertising and personalized commerce

  • Account and device linking

You can review Shopify’s Privacy Policy here:
https://www.shopify.com/legal/privacy

You may exercise rights related to data Shopify processes here:
https://privacy.shopify.com/

6. Third-Party Websites

Our Services may include links to third-party websites. We are not responsible for the privacy or security policies of those websites. We encourage you to review their terms before providing personal information.

7. Children’s Data

The Services are not intended for children.
We do not knowingly collect information from individuals under the age of majority. If you believe your child has provided personal information, contact us and we will delete it.

8. Security and Retention

We use reasonable technical and administrative measures to protect your personal information.
However, no method of transmission or storage is completely secure.

We retain personal information as long as necessary to:

  • Maintain your account

  • Provide the Services

  • Meet legal obligations

  • Resolve disputes

9. Your Rights and Choices

Depending on your location, you may have rights such as:

  • Right to know/access

  • Right to delete

  • Right to correct

  • Right to portability

  • Right to opt-out of sharing/sale for targeted advertising

  • Right to manage email/SMS preferences

  • Right not to be discriminated against for exercising rights

To submit a request, contact us at the email listed below.
We may need to verify your identity before processing your request.

For information about Shopify’s data processing and your rights, visit:
https://privacy.shopify.com/

10. Global Privacy Control (GPC)

If your browser sends a GPC “opt-out” signal, where legally required, we will treat it as a request to opt-out of sharing for targeted advertising.

11. International Transfers

We may transfer or process your personal information outside the country where you live.
If data is transferred from the EEA or UK, we follow legal mechanisms such as Standard Contractual Clauses.

12. Updates to This Policy

We may update this Privacy Policy periodically. All changes will be posted on this page with a new “Last updated” date. Continued use of the Services indicates acceptance of the updated policy.

13. Contact Information

If you have any questions about this Privacy Policy or want to exercise your privacy rights, contact us at:

Gummy Locas
Legal Business Name: Yiknal
Email: contact@gummylocas.com
Location: Texas, USA